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October 27, 2014

Pages per Session & Average Session Duration

First, it would be helpful to define a session.  A “session” is, “a group of interactions that take place on your website within a given time frame.”   Sessions last 30 minutes by default. Here is a graphic that helps explain...

October 15, 2014

Is your business struggling? Have you seen a drop in the number of customers that frequent your store? Obviously, customers are the backbone of local business. Without consumers, our lifelong dream of owning a salon or pizza parlor wouldn’t exist. So how do you ensure...

October 15, 2014

Entrepreneur: Upon hearing the word, thoughts of people like Steve Jobs, Bill Gates, Mark Zuckerberg, and Oprah come to mind. Of the 25 wealthiest people in the United States, only 6 inherited their wealth. The other 19 are self-made millionaire or billionaire entrepre...

October 7, 2014

Entrepreneur: Upon hearing the word, thoughts of people like Steve Jobs, Bill Gates, Mark Zuckerberg, and Oprah come to mind. Of the 25 wealthiest people in the United States, only 6 inherited their wealth. The other 19 are self-made millionaire or billionaire entrepre...

October 2, 2014

Here’s an article that should be required reading for small and medium businesses. Tom More gives us tremendous insight into the value of visual content marketing with today’s internet.  He focuses on the fact that the internet, when used properly, can level the playin...

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November 13, 2014

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