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October 15, 2015

(Source Google)


Information is the name of the game.  With it, you know what kind of marketing is effective, and what campaigns are nothing more than wasted money.  You also can understand how users utilize your website, and when looking closely, you can see where oppo...

October 14, 2015


Deep Look Into PPC Location Targeting


As we continue to look at different Adwords settings, and look for ways to help share some basic knowledge on how to manage PPC accounts, we found an important feature that can have a huge impact on a local business, location opti...

October 11, 2015

 Do online reviews matter? Should you really care what some angry person says on an online review site about your company? 

Well- all signs point to "yes"

88% of people have read reviews to determine the quality of a local business. That's huge! 

However- there'...

October 7, 2015

Understanding the interactions of visitors with your site is critical to managing your website successfully. One of the best tools available today is Google Analytics. Not only can you measure sales and conversions, but you can also get fresh insights into how visitors...

October 1, 2015


We’ve been asked several times why some PPC ads have “extra” information in them.  The simple answer is, the advertiser is taking advantage of free ad extensions that are available within Google Adwords and Bing’s Adcenter.


There are a variety of options that you can...

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