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March 15, 2016

As technology evolves, we see the trend of not having to press as many buttons to get things done. We have things like Apple Pay, Siri, and even television remotes that you can talk to in order to get the channel changed.

 

This trend continues as Google is now working o...

March 4, 2016

There are a number of indices they may consider. We believe, as most industry watchers do, that Google is a very savvy company and therefore must have a plan to evaluate the success of these changes.

 

For example, they might consider the following metrics in various com...

April 22, 2015

 

Have you ever waited in anticipation for something, for what seemed like forever. Only to then have an anticlimactic situation occur when the count down ended?

 

That's kind of what it feels like with Google's "mobilegeddon" moment. People expecting to look at their ran...

March 20, 2015

 On April 21st Google will implement a Search Engine Marketing Algorithm change that will lead to repercussions throughout the Search Engine Marketing Industry.

We all know that mobile is accounting for larger and larger percentages of local search. We all also know tha...

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