Adobe updates its next-generation Marketing Cloud Platform
For large scale digital marketers – Adobe tightens the integration and increased the number of features in its marketing cloud. Adobe...
Are You Successful with Social Media?
How do you know if what you’re doing socially is working? It’s difficult because there isn’t a magic button or number or measurement that...
Google Experimental Search Platform
Search Engine Land has dubbed this experimental platform as Business Cards. Google first introduced it as means to share real time...
Speak to Shop?
As technology evolves, we see the trend of not having to press as many buttons to get things done. We have things like Apple Pay, Siri,...
Targeting Your Best Customers
What does Facebook know that you don’t? Facebook knows the products their site visitor’s use, who their friends are, the sites they...
Can You Recover from Negative Online Reviews?
Negative reviews. Every single business that exists has had to deal with them… even the BEST businesses with the highest reviews will...
What's the Subject?
Email subject lines. Some cause us to immediately delete a message without ever opening it. Some have us clicking right away to find the...
How Might Google Measure Recent SERP Changes
There are a number of indices they may consider. We believe, as most industry watchers do, that Google is a very savvy company and...
How Do We Use Social Media?
Is there really that big of a difference in how adults and teens use social media? I've heard my kids tell me that Facebook is only for...